According to a recent study published by Towards Packaging, the global consumer packaged goods (CPG) market size is expected to hit around $3,171.11 billion by 2032. Like most every industry, CPG manufacturers face challenges in unpredictable shifts in supply and demand all the time. The solution to most of those challenges lies in intelligence.

At this scale, organizations need to embrace artificial intelligence (AI) to manage the complexity of data and systems, but AI success depends on the amount and quality of available data. The promise of digital transformation projects and the value of Industry 4.0/Smart Manufacturing solutions also relies heavily on the amount and quality of available data. And as businesses grapple with thin margins, globalization, and high consumer demand the stakes have never been higher.

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